TARGET AUDIENCE

Second Questionnaire This questionnaire was to gain a better insight as to what type of people like Lady Gaga's music.Therefore, I asked four questions. If they were male of female, therefore I knew which gender I was most appealing to.What their age was, so that I could see the dominant age group that liked Lady Gaga. I then asked what their occupation was,from this I could see which class they belonged to e.g ABC1 or C2DE.I then asked if they liked Lady Gaga, I could then compare that answer to all of the factors above to determine my target audience.

First Questionnaire I was interested to know what other people felt about Lady Gaga ,therefore I asked a mixed age group varying from 12-60 about their opinions of Lady Gaga.The two pie charts below are from a questionaire of 8 people from a range of age groups ranging from 12-60.

I feel that by doing this questionaire I have gained a deeper understanding of the popularity of Lady Gaga and her expectations.This has helped me understand what people look for in a Lady Gaga music video and therefore my group can insert these representations into our video.

However,although I am more aware of opinions of Lady Gaga, I am more so concerned about the type of people that enjoy Lady Gagas music e.g age/occupation and if they like her or not.I am going to conduct another questionaire to find this information.

Lady Gaga also appears in magazine front covers out of the UK.This shows how broad her audience and popularity has became.

This is a example of the type of fans Lady gaga has.This is from a facebook fan page of hers.As you can see the gender is very mixed.By the look of these images I would say she appeals more to the teenager generation.However the different fashion trends I can see from the image is very different.Therefore I would say Lady Gaga appeals to different types of people and not just one sterotype for example the boy holding the football troffy ( Fabiola Vulpiani)differs to the indie style boy (Robbie Goodman).

Lady Gaga has revieved more facebook friends than the president of America.This shows what a huge fan base she has.

I also looked at her youtube video comments: "I love lady gagaa!!!!" "lady gaga lives!!! lady gaga rules!!! love you gaga!!!" "i love this song" "I love her, she is simply talented and original

YOUTUBE VIEWS: Bad Romance-285,277,457 Poker face-39,120,672 Paparazzi-37,129,625 Just Dance-122,763,280

Lady Gaga appeared on the front cover of a cosmopolitan magazine. Here I have looked at the type of people that read this magazine.I have found out from this information that people from the ABC1 catergory bought more of the cosmopolitan magazine than people from the C2DE band.Also,that people aged 14-44 are more likely to buy the magagazine than people that are aged 45+. This demonstrates the type of target audience that myself and my group need to aim our music video at.

Powerpoint on my target audience https://docs.google.com/leaf?id=0B2b4fIbet8k5YjFjYmVhMWQtODUzYS00ZjY5LTg4OTctMjQ0N2RjYjE1YjJh&hl=en&authkey=CNGZnoYG A video I made about peoples views on Lady Gaga: http://www.youtube.com/watch?v=gZN3vljvQic